The mission is pretty simple: we demystify the scary world of business automation and technology, making it accessible for everyone from mom-and-pop shops to up-and-coming startups, to drop shippers and everyone in between.
About the author
Vincent Termini is the tech-loving nerd behind The Streamlined Startup. As a kid, he was up to some playful tech mischief—like booting people out of AOL chat rooms and tricking phones into making free calls. He was always "coding-adjacent," but never quite learned how to code. Instead, he found innovative ways to use existing technology to solve real-world business challenges.
He kicked off his career in Ed Tech marketing and helped turn a tiny startup into a global giant, having exited in 2020 as one of the largest acquisitions in the state of Alabama. The next chapter of his career took him to a Sacramento-based meal prep startup, where he assumed the role of VP of Marketing & Automation. Tasked with overseeing all tech and marketing initiatives, Vincent faced the challenge of optimizing operations on a limited budget. It was during this period that the concept for The Streamlined Startup was born.
His goal is simple but awesome: Make tech and automation easy for startups and small businesses.